CASE 1:The Profitable Business That Was Always Broke
Context: African manufacturing SME, $1.2bn revenue
Challenge: Strong margins, chronic cash shortages
Decision Tension: Grow faster vs fix working capital
Issue: Which of the following has your business experienced?
Where is cash leaking?
High Non-Operating Cash Outflows
Slow Accounts Receivable
Uncontrolled Rapid Growth
Inventory Over-Investment
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